In the ever-evolving world of business, it’s crucial to reassess the advice we follow. Here are three outdated rules I’m officially ignoring in 2025 and what I’m doing instead:
1. Post Every Day or Be Forgotten
While consistency on social media is important, forcing content just to stay visible is a fast track to burnout. Quality and strategy is always better than mere presence. Something else to think about, you never truly own your social media following.
What to do instead:
Focus on building an email list to maintain a direct connection with your audience.
Prioritize quality content over quantity.
Develop a strategic posting schedule that aligns with your business goals and audience needs.
2. Say Yes to Every Opportunity
Not every opportunity is the right one. Growth comes from focus, not from spreading yourself too thin.
What to do instead:
Define what success means for you personally and in your business.
Say yes to opportunities that align with your definition of success and move you towards your end goal.
Learn to say no to opportunities that don’t serve your long-term vision.
When you say yes, you say no to something else.
3. Work Harder and Success Will Come
While hard work is important, effort alone isn’t enough. The real key is to work smarter, not just harder.
What to do instead:
Build systems and set boundaries to make your time work for you.
Leverage networks and create a strategic plan for success.
Focus on productivity and efficiency rather than just hours worked.
Remember, as a business owner, it’s essential to adapt your strategies to the ever changing world of business. What worked in the past may not be the best approach for 2025 and beyond.
Sometimes, we do things in our business because “we have always done it that way.” That type of thinking will be the downfall of your organization.
Always be open to reassessing and adjusting your methods to ensure they serve your current goals and the evolving needs of your business.
Ways to Work Together
If you are feeling trapped in your business and not experiencing the freedom you want, here are the two ways we can work together.
One-on-One: Ready to create a business that allows you the freedom you want? We are passionate about our custom solutions and systems for your business. Our approach takes your industry, your unique disposition as a business owner, and your emerging definition of success, and we develop a unique to you plan to move you towards loving your business again. Click the link above to set up a call identify your goals, discuss your current roadblocks, and to ask any questions about working together.
Business Roadmap: This is for the business owner who needs help on what the next thing is to do, and the next 5 steps after that. You don’t need another social media course, email funnel, or sales strategy, but a plan specific to you and your business. You’ll gain clarity on where your business is at, create a plan, you’ll know what to do and what to ignore, along with the resources you need. In the end, you will take that plan and implement, saving you thousands of dollars and years of headache.
A third way, and I know I only said two, but sometimes I can’t help myself. If you are feeling stuck and are in need of resources, reach out. I am happy to point you in the right direction and even provide an asset of my own to help you move forward.
Stephanie German is a business strategist, adjunct professor, and speaker. She holds a master’s degree in organizational leadership and loves giving back to her community in a variety of ways. When she’s not coaching clients or writing about leadership, Stephanie is usually headed to the mountains or the beach with her family, drinking savory wine, or working on the latest project with her husband. Stephanie’s greatest desires are to raise up the next generation of leaders while raising her own children to be strong, independent, and brave. She lives in Fresno, California with her husband Blake and her three spunky daughters, Cara, Kinsey, and Peyton. She is the best-selling author of So Your Boss Can’t Lead?